"[All] information should be free" is Zuckerberg's view in its entirety. But even if privacy was no longer an important value how that information is collected

"[All] information should be free" is Zuckerberg's view in its entirety. But even if privacy was no longer an important value how that information is collected is still going to be important distinguishing factor. Information is not and cannot be monopolized. Facebook does not have special powers to extract information directly from individuals. Facebook's "monopoly", if that's what you want to call it, is in employing the best statisticians and data scientists to draw abstractions and correlations to pack and sell to advertisers. It's not about the data taken, but the metadata that's created and the secondary and tertiary observations about your life that can worked back from what you do on the website or any website with a Facebook Pixel.