They resent the fact that Europeans are trying to control what they call food. Europe can easily add PDO Region/Name or whatever labeling, just like a manufact

They resent the fact that Europeans are trying to control what they call food. Europe can easily add PDO Region/Name or whatever labeling, just like a manufacturing label -- but they'd prefer to try and alter the language to protect their industries... Notice how they're not creating new names, they're trying to reign in generic names.