So I actually tried out this service today for the company I am working at. I do not see much value being created from the current offering. Sure, it makes a p

So I actually tried out this service today for the company I am working at. I do not see much value being created from the current offering. Sure, it makes a pretty page and gives you analytics for people being sent to that particular page. This really doesn't solve a problem though. I would say that about half the people discover apps through the app store itself. Developers needs analytics in the app store, not on some redirect page. As it stands, this is just another layer. I really did like the feature that a user can send an SMS to their phone number for an install link. And that button can be replicated anywhere. This is pretty useful. Everything else, I don't see why appstores can't integrate those features into their appstores. What value is this creating for me as a developer? A custom app landing page? I could have done that myself. Analytics? I can throw Google Analytics onto a custom landing page. Can I track how many people hit my app.net/domain page and then proceeded to install? Nope, but Google/Apple can certainly create that value (and maybe even charge for it).