3 ms·
Why not call your favorite wine "jar of horse piss"? Wont it sell equally well on its merit? Because that is what the "feta-like" phrasing is doing in consumer
by oh_sigh 5y ago
Why not call your favorite wine "jar of horse piss"? Wont it sell equally well on its merit?
Because that is what the "feta-like" phrasing is doing in consumer's minds. Put the same feta side by side, where one is labeled "DOCG greek feta" or whatever, and the other is called "feta-like cheese", and the greek feta will outsell the other 100% of the time.