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Depends where you live, but heirloom tomatoes and such are very popular at farmers markets up here, and available at the better stores. (example image from a qu

Depends where you live, but heirloom tomatoes and such are very popular at farmers markets up here, and available at the better stores. (example image from a quick google: https://i1.wp.com/www.seedtopantry.com/wp-content/uploads/2013/08/tomatoes.jpg?fit=576%2C431&ssl=1 https://i1.wp.com/www.seedtopantry.com/wp-content/uploads/20... ) Berry season up here is awesome too even in the major markets, because there's such a glut of berries that won't transport out of the region. I suspect this will be more of a trend across the US. Every time I visit back home in KS I see more people at the farmer's market there, more stuff in the supermarkets that's trying to regain some farm to table authenticity.

akiselev 5y ago
As long as you're grocery shopping in the United States, it doesn't really matter. I've spent most of my life in suburban and exurban California with several years each in New York, Miami, and Seattle so I'm no stranger to farmers markets and co-ops. The difference between homegrown and farmers market is much greater than the difference between farmers market and supermarket. If I had to quantify it, I'd wager that fruits and vegetables from farmers markets are from 10% to 20% better than what you'd find in a supermarket. Co-ops can be as much as 10-50% better but growing it yourself with proper varieties is easily 200-300% better, especially here in California. Tomatoes with so much flavor that you can taste them through a tablespoon of ranch dressing (not that you'd ever need anything more than a splash of olive oil and a dash of salt with home grown vegetables).