7 ms·
A boring dystopia indeed. One day someone will be hunched over on a sidewalk, dying of thirst, and a patrolling Nestle®-branded drone senses (using state-of-th
by briankelly 5y ago
A boring dystopia indeed.
One day someone will be hunched over on a sidewalk, dying of thirst, and a patrolling Nestle®-branded drone senses (using state-of-the-art machine learning "customer needs" technology) his predicament. The drone hovers there projecting a holo-ad about Nestles hot product "Nectar of Life" which is just water from the region's last remaining aquifer cut with brackish water from the coast. The ad ends with a map to the nearest vending machine and buzzes off for it's next engagement. The man, too weak to move, just sits there, nothing he can do except wait for another ad drone to come by.
- TheSpiceIsLife 5y agoMisplaced ad spend, he’s not the target market. Needs more ML to tune the model, which it’ll get by A/B testing further destitute cohorts.
- yongjik 5y agoGreetings citizen, this is RedFaceTwitBot 778 - my reinforcement ML model, combined with your latest interaction, matches your face expression with an uncontrollable anger toward Nestle® (score 97.8%) - would you like to join our "Capitalism is evil" page? First ten tweets are free and you can select from our collection of best anti-capitalist phrases (courtesy of Marxly, YC S2399).
- TheSpiceIsLife 5y ago2409 - see this[1] web archive link for an extremely prescient comment by @yongjik 1. waywaywaybackmachine/https://news.ycombinator.com/item?id=27637963 https://news.ycombinator.com/item?id=27637963
- BLKNSLVR 5y agoI can thoroughly recommend the movie Idiocracy. Brawndo is the product the drone would be advertising.
- sonofhans 5y agoShades of both Philip K Dick and Frank Herbert here. This is one of the best SF short stories I've read for a while.
- ryandrake 5y ago“Please drink verification can.” The sad thing is, we engineers are building this dystopia. Maybe even fellow HN readers. Our next JIRA ticket in the queue is to shove another ad onto another previously unmonetized surface. Many of us are actively bringing about this world! The engineer who built this grocery screen was probably highly compensated for it. The biz guys who just hi-5'ed each other for "crushing it" are too, and the entrepreneur is probably already a millionaire. Everyone's making money by being part of the problem.
- xmprt 5y agoI remember a company patented an invention where people would have to shout <brand name> at the TV to get the advertisement to stop.
- TheSpiceIsLife 5y agoWould it allow or reject “FUCK COKE!”. Probably force-repeat the ad.
- truenamenofame 5y agoIt offers a Pepsi instead.
- baliex 5y agoI’m not a human psychology expert by any means but I’m afraid think this would probably still work in their favour. “There’s no such thing as bad publicity” is a thing because just having your brand name out there (even if it’s bad news) is better than it not being out there at all. Fuck advertising and the greedy profit-driven place it comes from.
- 5y ago