Keeping individual’s data private from companies and scammers (i.e. NOT state level actors) is privacy. Keeping individual’s data from a government agency that

Keeping individual’s data private from companies and scammers (i.e. NOT state level actors) is privacy. Keeping individual’s data from a government agency that has a legal right to it (I.e PRISM) is breaking the law. This is not a value judgement on the ethical nature of said state actors. But that’s the difference — one is legal and desirable for all consumers, so they can pursue it. One is illegal and would put them in violation of federal law, so of course a public company cannot.