One problem here: I'm not sure Hermes or Birkin wants to solve the counterfeit problem. Right now, the people who want a genuine bag have to buy a new one from

One problem here: I'm not sure Hermes or Birkin wants to solve the counterfeit problem. Right now, the people who want a genuine bag have to buy a new one from the store. If Hermes invents a method to authenticate bags they will empower the resale market which will be like inventing their own competitor. I'd bet they prefer the status quo.