It means the power to get a bigger piece of the pie. For example we made a quick calculation some time ago with a group of friends based on some numbers reveale

It means the power to get a bigger piece of the pie. For example we made a quick calculation some time ago with a group of friends based on some numbers revealed by Accenture about how much they were charging a customer and we got to the conclusion that we, the devs creating the whole thing, were getting only 1% of what they were charging the customer. (Third world country with salaries below 1000 dollars)