Is it that they don't care, or that they don't even know to do it at all? It seems to me that having an iPhone popup occur occasionally when an OS update is re

Is it that they don't care, or that they don't even know to do it at all? It seems to me that having an iPhone popup occur occasionally when an OS update is ready with [Remind later] [Dismiss] buttons would be a good way to get more users to do it. The first button takes the user to a page with instructions on how to connect, upgrade, sync etc. The Dismiss button would full dismiss it for that OS upgrade. They would see the popup again for the next version. I guess it's moot with iOS5 coming though. A good lesson for everyone: users are lazy and apathetic to your changes - sometimes you have to force the changes down their throats for their own good.