In corporate finance something like a ROI is seen as telling the future. I can’t tell you how common it is to revisit something on an “let’s understand why the

In corporate finance something like a ROI is seen as telling the future. I can’t tell you how common it is to revisit something on an “let’s understand why the ROI is off” basis. And them not understand when I point out not a single assumption held true. More often than not aggressive assumptions were used to validate the strategy and gain approvals and it was always going to fall short. In my role, CYA is a huge deal.