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At Appsmith, we use: - Website and Blog hosted on Webflow - ActiveCampaign for email automation and tagging of lists (typically one off emails like churn preve
by rishabhkaul1 5y ago
At Appsmith, we use:
- Website and Blog hosted on Webflow
- ActiveCampaign for email automation and tagging of lists (typically one off emails like churn prevention or onboarding campaigns etc).
- Reply.io for engagement emails
- Segment for data pipes
- Mixpanel for product analytics, which feeds data back to ActiveCampaign for campaigns
- Integromat for some integrations.
- Canva for some basic images, templates etc.
- Google Analytics (for website traffic analysis, SEO etc)
- Asana + Slack for project management and alerts. Grammarly for well, grammar.
- Appsmith for dashboards and workflows. Ex. how we used Appsmith + Reply + ActiveCampaign to make a churn prevention engagement workflow https://blog.appsmith.com/connecting-mixpanel-replyio-and-activecampaign-using-appsmith-to-engage-with-your-users https://blog.appsmith.com/connecting-mixpanel-replyio-and-ac...
We're now thinking of moving away from ActiveCampaign to Hubspot for marketing automation soon (90% off 1st year pricing for small startups)
We'll have to figure out a sales CRM sometime (Salesforce is sorta expensive, maybe Pipedrive?)
- oliverx0 5y agoLove the stack, thank you as these are very helpful. Appsmith looks quite interesting.
- rishabhkaul1 5y agoYea. I mean you can obviously make it more complex (coz honestly there's no end to sales enablement or marketing automation) and a lot of this stuff ends up also overlapping with product in product led growth companies... Yea, I'm stoked about Appsmith too haha. It's my first time being part of an open source initiative, so been very interesting!
- shireboy 5y agoOne gotcha that turned one of my clients away from hubspot was that contacts can only have one business. Especially if your targeting certain segments, there really needs to be a many-to-many relationship on contacts and businesses.
- bognition 5y agoHubSpot, has a great sales CRM. Something to keep in mind if you’re already considering adopting them.
- rishabhkaul1 5y agoYea, long time user for Hubspot. Had moved on from them in my previous startup because it didn't have lead to account matching and so wasn't suitable for ABM type stuff. But I see that they've recently implemented that, so all's good.
- Artistry121 5y agoI don’t know why Hubspots sales CRM wouldn’t be sufficient. I’ve never seen a sales force instance work better than the hubspot sales package.