I'm the only one annoyed that they try to hijack sms to discreetly replace it with their own messaging system, in a desperate move to finally have a "messenger"

I'm the only one annoyed that they try to hijack sms to discreetly replace it with their own messaging system, in a desperate move to finally have a "messenger" service that is successful? If I use a sms, it is to use a sms. If I want to use an advanced heavy messenger, I will use one. No one prevent them to lunch a dedicated app...