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Rather than the browser sending a summary of your history, it calculates a cohort ID. That ID is sent to websites, and the website then has the job of associat
by SquareWheel 5y ago
Rather than the browser sending a summary of your history, it calculates a cohort ID. That ID is sent to websites, and the website then has the job of associating IDs with interests.
So instead of building a profile on specific users, the website (or ad network) builds profiles on cohort IDs. Users can change IDs, or mask theirs altogether if they wish.
- warkdarrior 5y agoSo we'll have to trust Google's browser will respect all website's headers that request not to be included in the cohort tracking. Just like Google respected Safari privacy settings. https://www.eff.org/deeplinks/2012/02/time-make-amends-google-circumvents-privacy-settings-safari-users https://www.eff.org/deeplinks/2012/02/time-make-amends-googl...
- SquareWheel 5y agoChromium is open-source. It's trivial to see if it's respecting the header or not. DNT was DOA. You can blame Microsoft for that one.