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Devil's advocate: Logo is too busy. Drop everything but the final JS-inside-a-hex. Make that your logo. The hex is a node. You are a node. Your logo is a hex.

by ender7 15y ago

Devil's advocate: Logo is too busy. Drop everything but the final JS-inside-a-hex. Make that your logo. The hex is a node. You are a node. Your logo is a hex. Obviously, you lose a lot by leaving out the "node" word from your logo. But, it becomes much more recognizable. Much more unique. It really depends on how you want to use the logo - if most of your applications will be a logo-as-a-link, it doesn't really matter. People can just click on the logo and go to your site. (disclaimer: I do like the new logo :) )

mechanical_fish 15y ago
I like the idea of making the logo fit inside a hex. Though this sort of thing is obviously subjective, I hate this design as it stands. Abstract shapes can work as the basis of a design, and words can work as the basis of a design, but trying to do both at once makes it look like a middle schooler's first attempt at typography. If you're going to set type, think like a typographer: The word should be pleasant to read, not make my head hurt. They should decide which is more important -- the text, or the design elements like the hexagon -- and make one subordinate to the other. Set the text in a decent font and decorate with the design element, or embed small words inside a big design element as they did at the end -- I agree that the "js" part of the logo is very nice. But don't try to emphasize the weird shape and the text simultaneously on the same level of the design, because it just looks dorky. Not that I'm a designer, of course. Maybe three days from now I'll wake up and find myself in love with this design.
fuzionmonkey 15y ago
The "node" text is visually distinct from the "js" hex. It isn't really a cohesive logo. I think the node text leaves a lot to be desired. It's cluttered, inconsistent, and that sort of hex lettering is cliché. I agree with you. Using only the JS hex is much stronger branding.

by ender7 15y ago

mechanical_fish 15y ago

I like the idea of making the logo fit inside a hex. Though this sort of thing is obviously subjective, I hate this design as it stands. Abstract shapes can work as the basis of a design, and words can work as the basis of a design, but trying to do both at once makes it look like a middle schooler's first attempt at typography. If you're going to set type, think like a typographer: The word should be pleasant to read, not make my head hurt. They should decide which is more important -- the text, or the design elements like the hexagon -- and make one subordinate to the other. Set the text in a decent font and decorate with the design element, or embed small words inside a big design element as they did at the end -- I agree that the "js" part of the logo is very nice. But don't try to emphasize the weird shape and the text simultaneously on the same level of the design, because it just looks dorky. Not that I'm a designer, of course. Maybe three days from now I'll wake up and find myself in love with this design.

fuzionmonkey 15y ago

The "node" text is visually distinct from the "js" hex. It isn't really a cohesive logo. I think the node text leaves a lot to be desired. It's cluttered, inconsistent, and that sort of hex lettering is cliché. I agree with you. Using only the JS hex is much stronger branding.