Headlines need statements. If you disagree, consider if I'd written: Headlines that assert a statement grab readers, you probably wouldn't care enough to still

Headlines need statements. If you disagree, consider if I'd written: Headlines that assert a statement grab readers, you probably wouldn't care enough to still be reading. Write the headline just as you think it with all its logic and reason, and then conjugate it into an assertion with a begged question. Maybe they're going for a more quiet experience than clickbait, but since people read for sensation, and the more people that read something the more they will have in common, I'd say conjugate your headlines. People Overlook Subtractive Changes. https://future.a16z.com/the-untapped-potential-of-subtraction/ https://future.a16z.com/the-untapped-potential-of-subtractio... Low Switching Costs are Driving DeFi. https://future.a16z.com/cryptos-fourth-wave-defi-poised-for-breakthrough/ https://future.a16z.com/cryptos-fourth-wave-defi-poised-for-... Nobody Knows Where Their Stuff Is. https://future.a16z.com/beyond-the-meme-ever-given-supply-chains-and-the-physical-world/ https://future.a16z.com/beyond-the-meme-ever-given-supply-ch... Bubbles Are Statistical Time Travel. https://future.a16z.com/well-behaved-bubbles-history-innovation/ https://future.a16z.com/well-behaved-bubbles-history-innovat... etc.