>e) you get a professional introduction that signals to the homeowner that you're serious; more so than someone that just prints off 50 copies of a letter on th

>e) you get a professional introduction that signals to the homeowner that you're serious; more so than someone that just prints off 50 copies of a letter on their home printer and drops them like flyers on doorsteps. A professional introduction by whom? A web only start up that "introduces" two perfect strangers for a fee?