Tumblr really got it right, IMO. - It has all the tools for newbies (WYSIWYG) - It has tools for advanced users (HTML editors) - It has a marketpla

Tumblr really got it right, IMO. - It has all the tools for newbies (WYSIWYG) - It has tools for advanced users (HTML editors) - It has a marketplace for templates for those in-between - It has the "good" social features (follow, republish) - It doesn't use too many dark patterns - It's not a walled garden that blocks or pollutes Google search results, like Facebook or Pinterest - It has no "algorithm" encouraging people to consume the same bullshit as in Twitter/FB/Youtube - It encourages people browsing specific blogs instead of doing pointless doom-scrolling Of course it also has a lot of problems, but I'd say they're mostly social and not related to how the platform is built. On the other hand the same issues happen on Twitter and Facebook, so...