“Below the fold“ implies that the result wasn’t on screen. The second search result is always on screen, even if you have a tiny iPhone from six years ago. When

“Below the fold“ implies that the result wasn’t on screen. The second search result is always on screen, even if you have a tiny iPhone from six years ago. When you search for “dropbox“ and the second result is the Dropbox app adorned with the Dropbox logo, is anyone ever going to even notice the first result?