Could be right there :) Inference from either failure or success is tricky. That said, I think "not knowing my customer" is still a sound lesson. If you know y

Could be right there :) Inference from either failure or success is tricky. That said, I think "not knowing my customer" is still a sound lesson. If you know your customer, you'll know whether there is or isn't a market. Re post-mortems, should keep you going: http://www.chubbybrain.com/blog/startup-failure-post-mortem/ http://www.chubbybrain.com/blog/startup-failure-post-mortem/ http://www.businessinsider.com/the-25-best-startup-fail-stories-of-all-time-2010-10?op=1 http://www.businessinsider.com/the-25-best-startup-fail-stor...