Google travel search features have a big impact on travel search sites such as expedia and tripadvisor. https://skift.com/2019/11/07/googles-travel-gains-levy-

Google travel search features have a big impact on travel search sites such as expedia and tripadvisor. https://skift.com/2019/11/07/googles-travel-gains-levy-pain-at-tripadvisor-and-expedia/ https://skift.com/2019/11/07/googles-travel-gains-levy-pain-... https://www.forbes.com/sites/stephenmcbride1/2019/12/06/how-google-has-become-the-biggest-travel-company/?sh=7110b0724e09 https://www.forbes.com/sites/stephenmcbride1/2019/12/06/how-... I remember reading a comparison on how the hotel search features impacted others vs booking.com and the conclusion was that booking.com has alright because it's more of a destination of its' own rather than driven by search traffic.