> I don't know if the author is willfully ignorant, or is hoping everyone else is for the sake of ideology. Or perhaps you're reading it uncharitably and misun

> I don't know if the author is willfully ignorant, or is hoping everyone else is for the sake of ideology. Or perhaps you're reading it uncharitably and misunderstanding their point. It's not that time doesn't matter. It's that precise universal time as we integrate it into our lives today isn't necessarily the way we have to integrate time into our lives. And that the way we do it now has some downsides that aren't as inevitable as it sometimes seems. Which seems like a no brainer rather than willful ignorance or forced ideology.