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The book was initially titled "Drug Dealing for Fun and Profit". There is really no need to attack the "4 hour" notion since it's not even close to the essence
by Mikho 5y ago
The book was initially titled "Drug Dealing for Fun and Profit". There is really no need to attack the "4 hour" notion since it's not even close to the essence of the book. The book is a collection of tactics, tools and case studies for people who want to design their ideal lifestyles. It's just has a clickbait title.
In one of the interviews Tim Ferris described that the "4 hour" title was chosen just via A/B test to be a clickbait. It's a spin on the classic "# ways to do something" clickbait extensively used by Buzzfeed and other low-quality media.