I guess Apple realized that the PR damage here was going to be significant as well. If they settle then can put an NDA in there, if they take it all the way to

I guess Apple realized that the PR damage here was going to be significant as well. If they settle then can put an NDA in there, if they take it all the way to court and loose at a lower amount they have saved maybe a million compared to the settlement but now the other party isn't under NDA and can cause huge reputational damage by appearing on a few talkshows.