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It's likely market positioning factors. A big part of Tesla's success was making electric vehicles that were covetable, rather than being obvious "we made this
by hakfoo 5y ago
It's likely market positioning factors.
A big part of Tesla's success was making electric vehicles that were covetable, rather than being obvious "we made this for compliance reasons or to get a government contract" products. This means targeting a luxury market segment. The way they chose to wow luxury consumers was with high performance and a lot of technological gimmickry.