It would take as many years to confirm the claims, during which time it wouldn't matter if they are correct as long as it wasn't extremely wrong. Also during th

It would take as many years to confirm the claims, during which time it wouldn't matter if they are correct as long as it wasn't extremely wrong. Also during that time they rake in the investments via product buys or other funding, allowing (potentially) for further (or initial) innovation. It's a risky game but in a consumer world it's a good play.