The Netflix documentary, The Social Dilemma exposed the algorithms are designed to create "engagement" or clicks, that may look different for different people.

The Netflix documentary, The Social Dilemma exposed the algorithms are designed to create "engagement" or clicks, that may look different for different people. If you happen to begin clicking links that make you angry you will have a feed that skews towards the kinds of posts that infuriate you (this is typical - rage really sucks most of us in). If you select links with puppies all day long, that is what you are going to get, puppies. I have personally seen this in my YouTube feed. If I select two or three videos on a particular topic all of the sudden my feed is filled with those videos. Personally it is really aggravating. I may want to watch one or two videos about JRR Tolkien, but I don't want to see a bunch of fan theory LOTR videos.