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> free tools to people who don't have the discretionary budget to pay for things like premium news. Is there evidence that blasting even very targeted ads at p

• Nextgrid 5y ago
  Presumably you wouldn't be blasting ads for luxury goods or premium products. You'd be blasting ads for payday loans, gambling, get-rich-quick schemes and other scams. Morally, ethically and potentially even legally wrong (technically the ad network should be held complicit if they're promoting a scam), but it does work. "No discretionary income" doesn't mean the mark won't spend money if they believe they have a high probability of making it back + more.
• collaborative 5y ago
  Yes, this is true. We have run a company at a (small) profit using this method for 5 years But it also no longer is tge case. AdWords stopped working (at least for us) in April