13 ms·

They're probably making more than $3 per user on the ads. IIRC Facebook makes somewhere in the neighborhood of $80/user per year.

• can16358p 5y ago
  Just out of curiosity: you are referring to Facebook Inc as a company, including Instagram, right? Not the Facebook platform itself.
  • cvwright 5y ago
    Hmm, I think you're right. Also, I'm probably thinking of their North American market. They probably make less in the rest of the world.