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Can't wait to hear what Scott Galloway has to say about this...
by elpakal 5y ago
Can't wait to hear what Scott Galloway has to say about this...
- sergiosgc 5y agoHe already approached it on Pivot. Galloway's model is obviously better: Charge those that get value off a big following on Twitter.
- dredmorbius 5y agoHe's written his prescription here: Twitter needs to move from an ad model to a subscription model, with subscription fees for accounts of a certain size. The platform would still be free for the majority of users, but accounts over 200K followers (or even 50K followers) should pay for the audience that Twitter provides them with. This would lead to better financial results because recurring revenue is reliable, profitable, and earns a higher multiple than transaction revenue. 5 Feb 2021 https://www.profgalloway.com/overhauling-twitter/ https://www.profgalloway.com/overhauling-twitter/
- Ekaros 5y agoI'm all for big companies having to pay for their social media presence. And a lot. That might make them host it themselves and I wouldn't need to look at their offerings on these horrible social mediums...