Plenty -- most? -- forms of Buddhism also have tons of mysticism, gods, reincarnation, and other stuff that would have to compete with Europe's other religious

Plenty -- most? -- forms of Buddhism also have tons of mysticism, gods, reincarnation, and other stuff that would have to compete with Europe's other religious traditions. What you're saying is sort of like reducing Christianity to "love thy neighbor" and wondering why that didn't catch on wherever people are nice. I'm in a Buddhist country right now, and I really dig it, and I'm learning all kinds of awesome things about how people live -- but I'm not sure I'd say the locals are more rational than the Europeans. Nor would I say the Europeans are necessarily more rational than anybody else... maybe "performative rationalism" would be a good term?