In reality - what we are saying is that structuring data is useful to saying who we are and interacting with the right audiences. It amazes me how unstructured

In reality - what we are saying is that structuring data is useful to saying who we are and interacting with the right audiences. It amazes me how unstructured the web continues to be. It's flexible, but is is valuable. It is a fundamental paradigm shift - saying that the web should be structured around people. I like it. (and working on it ;))