You say it's not unique, but this is exactly what used to make Amazon great, and they stopped. They couldn't help themselves from carrying everything under the

You say it's not unique, but this is exactly what used to make Amazon great, and they stopped. They couldn't help themselves from carrying everything under the sun from anyone willing to give them a couple of bucks, and they will never go back. Even NewEgg, which has traditionally been the counterpoint to Amazon, is now doing much the same thing. So, to be pedantic, it IS unique to brick and mortar, at this point. That's the point.