Retail investors allow for some whole new valuations of “I recognize that, so I’ll buy it.” There’s a long history of retail brands being “overvalued” so I don

Retail investors allow for some whole new valuations of “I recognize that, so I’ll buy it.” There’s a long history of retail brands being “overvalued” so I don’t this this is that novel or particularly interesting. I mean Twitter IPO’d almost 8 years ago and isn’t profitable, still. Oatly is a super popular brand that I see lots of people talk about. Since it’s popular that may explain the price, independent of fundamentals. People make lots of money off this psychology so it may not even be a bad buy, if you’re into this sort of thing. ConAgra is $18B and Kraft is $50B so this seems super high for something that’s in competition with International Delight coffee creamer. I think Danone is $50B for everything.