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Unrelated: I hate codenames. Really, truly, every codename for anything has sounded so cringy and infantile. It's something that sounds like it was made up at a
by adenozine 5y ago
Unrelated: I hate codenames. Really, truly, every codename for anything has sounded so cringy and infantile. It's something that sounds like it was made up at a table of middle school boys. Not to disparage tables of middle school boys, but for products engineered by thousands of talented individuals, after thousands of hours of education, it seems silly to name these chips this way.
I think it started in the car industry.
I know it's not very insightful, don't hate me. Surely you can appreciate "iPhone 12" vs "iPhone DoDecaMax (Sapphire Rapids)+" or something like that. Just call it Intel 10nm 2021. How hard is that? Or Intel 10nm Q2. Just, anything.
- graton 5y agoAt least for Intel they are all (for the most part) named after real-life geographical features. Somewhere in the world there is a place called Sapphire Rapids (looks like Arizona) and also Golden Cove (California). From my understanding this is due to copyright/trademark.
- cronix 5y agoYes, usually geographic features near where the chip was designed. Most were in Oregon. https://en.wikipedia.org/wiki/List_of_Intel_codenames https://en.wikipedia.org/wiki/List_of_Intel_codenames
- rrss 5y ago> iPhone 12 Sapphire Rapids is not a product name, it is a code name for a family of processors, so the more appropriate comparison is "Sicilian with Firestorm and Icestorm cores" rather than "iPhone 12."
- saagarjha 5y agoiPhone 12 has a codename too: D52. It’s just that people reading rumors are not accustomed to dealing with these, even though this is how the device is usually referred to in code and leaked documentation.
- uxp100 5y agoIs that a code name or engineering name? In my experience in a similar company there are three names that are not always 1:1 matches. An engineering name like Q187, and code name like Lemon Cardamom, and an external name like Aleph 250+. Only the third was never used internally, I’m not sure why the sometimes we used the engineering name and sometimes the code name. Usually but not always it was a 1:1 translation between the first two.
- saagarjha 5y agoI mean projects get their own names (iPhone was “purple”) but I assume “iPhone 12” doesn’t get a yearly name besides that one. The OSes do get a name, the current one is Azul.
- k_sze 5y agoWhat I don’t understand is why can’t they at least use codenames like Ubuntu does. At least the alphabetical ordering makes it easy to tell which one is newer over roughly 13 years.
- eplanit 5y agoI agree. Codenames were originally internal names for products, to be used to keep the actual product secret. Then the stupid "cool factor" won the marketers, and for 20+ years we get these ridiculous, meaningless names for products. Yes, "xyz v2.1" is boring, but you know that it's the version after 2.0. That's more meaningful than "oh, 'purple tiger' is the new version, are you still using 'rainforest dragon'?"
- icegreentea2 5y agoIf you look at Intel's post launch marketing, they stick almost completely to the boring names, and "X generation {product family}". For example, here's intels product listing for their Xeon Scalable Platinum product line (https://www.intel.com/content/www/us/en/products/details/processors/xeon/scalable/platinum.html https://www.intel.com/content/www/us/en/products/details/pro...) They use the code names prior to launch because they don't have SKUs out yet, and also because they are actually talking about different things, that sometimes don't have clean ordering.
- bredren 5y agoPretty hard when you can’t ship on schedule.