4 ms·
This isn't meant to stand up to scrutiny (as has already been pointed out). What it is meant to do is generate cred for Diesel, the fashion label gunning for a
by msy 15y ago
This isn't meant to stand up to scrutiny (as has already been pointed out). What it is meant to do is generate cred for Diesel, the fashion label gunning for a rebellious image that created (or more accurately paid for the creation of) this. It's mashup-as-advertisement.
This may come as a surprise given the lack of a Disel logo anywhere on the site but this is where something odd happened.
This was available via http://www.bestupidatwork.com/ http://www.bestupidatwork.com/
Now it isn't. Something happened, some kind of dispute or question of ownership and now it's gone but turned up at a different URL. Sans branding.
Either that or two people just happened to make exactly the same tool within a week of each other and one got pulled for some utterly unrelated reason but I'm running with Occam's Razor on this one.
See:
http://www.adweek.com/adfreak/diesel-makes-facebook-look-excel-so-you-can-slack-work-132726 http://www.adweek.com/adfreak/diesel-makes-facebook-look-exc...
http://www.theatlantic.com/technology/archive/2011/06/hide-your-facebook-from-the-boss-with-diesels-excellbook-app/240704/ http://www.theatlantic.com/technology/archive/2011/06/hide-y...