3 ms·

>You know who buys F150s? everyone except those strange ones that buy Chevy or GMC. Or the real outlier, those with Ram Pickups.... (I didn't realize this wa

>You know who buys F150s? everyone except those strange ones that buy Chevy or GMC. Or the real outlier, those with Ram Pickups.... (I didn't realize this was a thing till my civil engineering company last century bought a GMC to replace the fords). To this day I remember a Huge Ram diesel dually with a big dog in the bed towing in a single roll of landfill liner (23 ft long and About 2000 lbs of plastic) and thinking.. wow.

basch 5y ago
Wouldn’t call Ram an outlier. Sells about as well and Chevy and outsells GMC. GMC+Chevy about equal Ford, and Ram sells like 65-75% of what Ford does. Toyota is the “not quite first tier, not Nissan or a baby truck.”
- beerandt 5y ago
  The recent resurgence in Ram is a bit mind-boggling to me, not because they are good or bad, but because the lack of historical brand power has always seemed so arbitrary to me, and it's resurgence even more-so. Whereas Toyota approaching Tier-1 makes a bit more sense. If nothing else, based on the fact that they're now more ”American" built than the three "domestic" truck companies.
  - basch 5y ago
    Toyota isn’t even attempting to compete. They are playing it safe in a “if people only buy Toyota’s we have a truck for them” space. Ram has always been a popular truck. It held they have UConnect and one of the better infotainment ecosystems. A lot of people Still don’t think of trucks as luxury vehicles because the higher end brands don’t badge one, but the top fit and finish Trucks are trying to be something else.
AngryData 5y ago
Buying a Chevy truck makes sense if you are upgrading from a 90s Chevy truck because they lasted a long time and were easy to maintain and cheap to repair. Mine is still going strong at 322K miles. Of course it isn't until after someone upgrades and puts a few years on a new truck do they realize they aren't as cheap and easy to maintain as the 90s version.
rootusrootus 5y ago
> except those strange ones that buy Chevy or GMC. I mean it philosophically. "Everyone," to a rough approximation, are customers interested in a pickup. Whether Ford, Chevy, Ram, Toyota, etc.

basch 5y ago

Wouldn’t call Ram an outlier. Sells about as well and Chevy and outsells GMC. GMC+Chevy about equal Ford, and Ram sells like 65-75% of what Ford does. Toyota is the “not quite first tier, not Nissan or a baby truck.”

beerandt 5y ago
The recent resurgence in Ram is a bit mind-boggling to me, not because they are good or bad, but because the lack of historical brand power has always seemed so arbitrary to me, and it's resurgence even more-so. Whereas Toyota approaching Tier-1 makes a bit more sense. If nothing else, based on the fact that they're now more ”American" built than the three "domestic" truck companies.
- basch 5y ago
  Toyota isn’t even attempting to compete. They are playing it safe in a “if people only buy Toyota’s we have a truck for them” space. Ram has always been a popular truck. It held they have UConnect and one of the better infotainment ecosystems. A lot of people Still don’t think of trucks as luxury vehicles because the higher end brands don’t badge one, but the top fit and finish Trucks are trying to be something else.

AngryData 5y ago

Buying a Chevy truck makes sense if you are upgrading from a 90s Chevy truck because they lasted a long time and were easy to maintain and cheap to repair. Mine is still going strong at 322K miles. Of course it isn't until after someone upgrades and puts a few years on a new truck do they realize they aren't as cheap and easy to maintain as the 90s version.

rootusrootus 5y ago

> except those strange ones that buy Chevy or GMC. I mean it philosophically. "Everyone," to a rough approximation, are customers interested in a pickup. Whether Ford, Chevy, Ram, Toyota, etc.