After going through their marketing, and considering the needs of family in the construction industry, I think they've touched on the right use cases here that

After going through their marketing, and considering the needs of family in the construction industry, I think they've touched on the right use cases here that a tech worker Tesla fan wouldn't be interested in but that tradesmen/contractors do need. My relatives do in fact: Use the truck bed always and fill it with tools and supplies. Drive around all day going from job site to job site transferring tools and supplies or meeting with current and prospective clients. Use electric generators and in fact carry one in their truck bed. If the onboard generator has enough juice to bring a crew to work and back, while also powering their tools all day I can definitely see contractors getting excited for this truck.