6 ms·

Not really. Snapchat and Instagram both introduced video features around the time Vine started declining. Instagram's video support is what killed the Vine user

Not really. Snapchat and Instagram both introduced video features around the time Vine started declining. Instagram's video support is what killed the Vine userbase as the big creators moved off of Vine. TikTok didn't fill a void, it's a fantastic video app that did a lot of things right. There was a lot of new video apps after Vine died, none of them were successful.

aiisjustanif 5y ago
We don’t have hard numbers obviously but a lot of people did miss Vine. Snapchat and Instagram didn’t come close to replacing it’s coolness and connected factor. Not to mention Vine was amazing for black culture. If you think the others replaced Vine then you probably aren’t a heavy social media user. Everyone knows Snapchat is for “rogue” content. Like your random sketchy night out in college that you only send temporarily (the close friend feature on Instagram and DMs never replaced this fully). Instagram is much more for funny content that is longer form or static (this goes serious static content and memes), some short form content (since it has grown with reels), and for clout. The gram has always been for clout first and foremost. I’m not posting my pictures of my new whip on Snapchat or Facebook. Vine was the platform for the great short form collaboration that is equally silly, informative and cool. TikTok is having the exact same effect, but has a feed, comment section, and related video functionality that makes it even better.
hellomyguys 5y ago
>Instagram's video support is what killed the Vine userbase as the big creators moved off of Vine. I don't really think that's the case. I'd still argue lack of investment from Twitter is what killed Vine. >TikTok didn't fill a void, it's a fantastic video app that did a lot of things right. Agree it's fair to say TikTok carved their own path to where they are today, but a lot of the same Vine-energy lives on in TikTok.
- mrkramer 5y ago
  TikTok is the evolution of Vine just like Facebook was the evolution of MySpace.
- stevewodil 5y ago
  >I don't really think that's the case. I'd still argue lack of investment from Twitter is what killed Vine. Conclude whatever you like, my understanding is that Instagram video directly killed Vine after the big creators had meetings with Vine executives about getting paid to stay on Vine. I guess that could be considered a lack of investment, but it can't be ignored that Instagram captured the creator base. https://www.theverge.com/2016/10/28/13456208/why-vine-died-twitter-shutdown https://www.theverge.com/2016/10/28/13456208/why-vine-died-t... "Former executives say that a major competitive challenged emerged in the form of Instagram, which introduced 15-second video clips in June 2013. “Instagram video was the beginning of the end,” one former executive told me. “[Vine] didn’t move fast enough to differentiate.” Instagram courted celebrities with longer videos, eventually bumping the limit to a more flexible 60 seconds. (Vines didn’t break the 6-second barrier until earlier this year, and its extended videos never caught on.) Instagram also began promoting celebrity accounts in its popular “explore” tab, bringing them attention that Vine found difficult to match. Marketers began shifting their money away from Vine, and stars followed."
  - hellomyguys 5y ago
    Vine had the talent and the creative editing down. Many of the biggest YouTube stars started with Vine. World Star Hip Hop vine compilations were incredibly culturally relevant. They fumbled the bag, so of course those in charge would look to blame it on IG. Did IG have an impact? Sure, but this type of content never took off there. If IG really killed Vine for those reasons you listed TikTok would have never happened.
jwist 5y ago
TikTok most definitely filled the void left by Vine. Vine was short video, usually chopped up, lots of one person skits. That type of content was not popping up on Instagram or Snapchat. Snapchat video would disappear, Instagram video felt more like a typical Instagram post but with video, or just throw away stories. TikTok came in with short videos, collaboration tools, audio sharing, and has a realness that Instagram does not. Also funny enough many Viners lived together in the same building so they could collaborate. We saw the same thing happen with TikTok.
- vincentmarle 5y ago
  > Also funny enough many Viners lived together in the same building so they could collaborate. Yep, 1600 Vine St. It’s a nice apartment building with lots of YouTube (and now TikTok) stars.
- foolfoolz 5y ago
  vine was used by almost no one. tiktok didn’t fill a void, it created a new space. all the reasons tik tok is successful didn’t exist on vine. the only thing they share is video
  - dyeje 5y ago
    Yea nobody liked Vine. That's why Vine compilations still garner 20M+ views on YouTube 5 years after it was shut down. /s
    - tinus_hn 5y ago
      It’s like those restaurants. Nobody goes there because it’s always far too busy.
- class4behavior 5y ago
  Vine had almost as many active users as Twitter, yet there are users actually claiming no one used it. smh The service failed because it was in high competition and they lost momentum. While Tiktok succeeded simply because it was fresh, appeared at a time when demand for personal and videos was growing, and offered the right combination of UX that satisfied its target audience.
darkwater 5y ago
I might be too naïve but being a new platform, evolved from Musical.ly, closer to the Gen-Z by just being something that their parents/teachers/"older" people won't use was the most determining factor in its explosion. So, Vine being bought and deeply connected by Twitter was definitely an issue for Vine.
Merem 5y ago
Is it? I took a look at it after someone mentioned some days ago that it's available on the web, no account required. Searching for videos is pretty terrible, so I did want to create an account for more possibilities but that wasn't possible on the desktop. Then I installed Bluestacks, installed Tiktok, created a dummy account and took a proper look that time. The "For You" stuff was rather useless, so I searched for some good music (from a specific genre) and liked some videos which resulted in me being recommended more music of that genre. OK. Now, obviously, I wanted to see something more than just footage from groups performing, so I looked for some easy-to-find things and liked those. Made no difference for the "For You" recommendations though. Eventually, 2-3 other topics trickled in and completely replaced the music footage (despite me often watching to the end). Then I found out that you can mark videos as "not interested" by holding down the mouse button...which basically completely killed two topics because I'm not intersted in stupid captions or annoying effects. And apparently you can't block effects....or captions...or hashtags. Heck, I selected that video language filter option from the very beginning but it doesn't apply to the "Discover" part of the app at all and doesn't even work with the "For You" stuff properly. Why can't I directly filter out certain things? I can do so with creators and music apparently, but not with hashtags, videos from specific countries, videos in a specific language etc. Then there is also the issue with "not interested" not working most of the time. Only after doing that to Vietnamese military parade videos four times has it appeared to work. When it comes to meme videos, Corona and politics, it doesn't work at all, no matter how often I select it. I'm also stuck watching the same kind of videos over and over and over again. One would think the app would recommend something else entirely after someone sweeps at least 90% of the time immediately. Ah, also, the categories-that-you-like selection is utterly pointless too apparently. The only one I selected from the very beginning was "gaming" and out of hundreds of videos, there was only one which was gaming-related. Since the search function is terrible, I can't search for multiple hashtags or very specific things like "bla-bla". And single-hashtag is pointless since at least 95% of the videos I'm not interested in + there is the overlap of words of course. If I'm looking for the MSX computer, then I'm getting different results of course because "MSX" is a more popular thing for X and Y. Something else that I've noticed is that, possibly because of demographics, most of the videos feature girls/women, even something typically male-dominated like farming/agriculture is like 50/50 while everything else seems to be 90+%. Anyway, just some ranting because I don't think I can understand why this is so popular, despite being so unusable. Granted, at best I would use it as an appetizer for proper content (like after listening to a good tune, looking for the full song or hearing/seeing some interesting tidbit and looking for more information). If people that talk aren't involved, it also rather reminds me of flash loops from days (more or less) gone by, just with terrible captions as an addition.

aiisjustanif 5y ago

We don’t have hard numbers obviously but a lot of people did miss Vine. Snapchat and Instagram didn’t come close to replacing it’s coolness and connected factor. Not to mention Vine was amazing for black culture. If you think the others replaced Vine then you probably aren’t a heavy social media user. Everyone knows Snapchat is for “rogue” content. Like your random sketchy night out in college that you only send temporarily (the close friend feature on Instagram and DMs never replaced this fully). Instagram is much more for funny content that is longer form or static (this goes serious static content and memes), some short form content (since it has grown with reels), and for clout. The gram has always been for clout first and foremost. I’m not posting my pictures of my new whip on Snapchat or Facebook. Vine was the platform for the great short form collaboration that is equally silly, informative and cool. TikTok is having the exact same effect, but has a feed, comment section, and related video functionality that makes it even better.

hellomyguys 5y ago

>Instagram's video support is what killed the Vine userbase as the big creators moved off of Vine. I don't really think that's the case. I'd still argue lack of investment from Twitter is what killed Vine. >TikTok didn't fill a void, it's a fantastic video app that did a lot of things right. Agree it's fair to say TikTok carved their own path to where they are today, but a lot of the same Vine-energy lives on in TikTok.

mrkramer 5y ago
TikTok is the evolution of Vine just like Facebook was the evolution of MySpace.
stevewodil 5y ago
>I don't really think that's the case. I'd still argue lack of investment from Twitter is what killed Vine. Conclude whatever you like, my understanding is that Instagram video directly killed Vine after the big creators had meetings with Vine executives about getting paid to stay on Vine. I guess that could be considered a lack of investment, but it can't be ignored that Instagram captured the creator base. https://www.theverge.com/2016/10/28/13456208/why-vine-died-twitter-shutdown https://www.theverge.com/2016/10/28/13456208/why-vine-died-t... "Former executives say that a major competitive challenged emerged in the form of Instagram, which introduced 15-second video clips in June 2013. “Instagram video was the beginning of the end,” one former executive told me. “[Vine] didn’t move fast enough to differentiate.” Instagram courted celebrities with longer videos, eventually bumping the limit to a more flexible 60 seconds. (Vines didn’t break the 6-second barrier until earlier this year, and its extended videos never caught on.) Instagram also began promoting celebrity accounts in its popular “explore” tab, bringing them attention that Vine found difficult to match. Marketers began shifting their money away from Vine, and stars followed."
- hellomyguys 5y ago
  Vine had the talent and the creative editing down. Many of the biggest YouTube stars started with Vine. World Star Hip Hop vine compilations were incredibly culturally relevant. They fumbled the bag, so of course those in charge would look to blame it on IG. Did IG have an impact? Sure, but this type of content never took off there. If IG really killed Vine for those reasons you listed TikTok would have never happened.

jwist 5y ago

TikTok most definitely filled the void left by Vine. Vine was short video, usually chopped up, lots of one person skits. That type of content was not popping up on Instagram or Snapchat. Snapchat video would disappear, Instagram video felt more like a typical Instagram post but with video, or just throw away stories. TikTok came in with short videos, collaboration tools, audio sharing, and has a realness that Instagram does not. Also funny enough many Viners lived together in the same building so they could collaborate. We saw the same thing happen with TikTok.

vincentmarle 5y ago
> Also funny enough many Viners lived together in the same building so they could collaborate. Yep, 1600 Vine St. It’s a nice apartment building with lots of YouTube (and now TikTok) stars.
foolfoolz 5y ago
vine was used by almost no one. tiktok didn’t fill a void, it created a new space. all the reasons tik tok is successful didn’t exist on vine. the only thing they share is video
- dyeje 5y ago
  Yea nobody liked Vine. That's why Vine compilations still garner 20M+ views on YouTube 5 years after it was shut down. /s
  - tinus_hn 5y ago
    It’s like those restaurants. Nobody goes there because it’s always far too busy.
class4behavior 5y ago
Vine had almost as many active users as Twitter, yet there are users actually claiming no one used it. smh The service failed because it was in high competition and they lost momentum. While Tiktok succeeded simply because it was fresh, appeared at a time when demand for personal and videos was growing, and offered the right combination of UX that satisfied its target audience.

darkwater 5y ago

I might be too naïve but being a new platform, evolved from Musical.ly, closer to the Gen-Z by just being something that their parents/teachers/"older" people won't use was the most determining factor in its explosion. So, Vine being bought and deeply connected by Twitter was definitely an issue for Vine.

Merem 5y ago

Is it? I took a look at it after someone mentioned some days ago that it's available on the web, no account required. Searching for videos is pretty terrible, so I did want to create an account for more possibilities but that wasn't possible on the desktop. Then I installed Bluestacks, installed Tiktok, created a dummy account and took a proper look that time. The "For You" stuff was rather useless, so I searched for some good music (from a specific genre) and liked some videos which resulted in me being recommended more music of that genre. OK. Now, obviously, I wanted to see something more than just footage from groups performing, so I looked for some easy-to-find things and liked those. Made no difference for the "For You" recommendations though. Eventually, 2-3 other topics trickled in and completely replaced the music footage (despite me often watching to the end). Then I found out that you can mark videos as "not interested" by holding down the mouse button...which basically completely killed two topics because I'm not intersted in stupid captions or annoying effects. And apparently you can't block effects....or captions...or hashtags. Heck, I selected that video language filter option from the very beginning but it doesn't apply to the "Discover" part of the app at all and doesn't even work with the "For You" stuff properly. Why can't I directly filter out certain things? I can do so with creators and music apparently, but not with hashtags, videos from specific countries, videos in a specific language etc. Then there is also the issue with "not interested" not working most of the time. Only after doing that to Vietnamese military parade videos four times has it appeared to work. When it comes to meme videos, Corona and politics, it doesn't work at all, no matter how often I select it. I'm also stuck watching the same kind of videos over and over and over again. One would think the app would recommend something else entirely after someone sweeps at least 90% of the time immediately. Ah, also, the categories-that-you-like selection is utterly pointless too apparently. The only one I selected from the very beginning was "gaming" and out of hundreds of videos, there was only one which was gaming-related. Since the search function is terrible, I can't search for multiple hashtags or very specific things like "bla-bla". And single-hashtag is pointless since at least 95% of the videos I'm not interested in + there is the overlap of words of course. If I'm looking for the MSX computer, then I'm getting different results of course because "MSX" is a more popular thing for X and Y. Something else that I've noticed is that, possibly because of demographics, most of the videos feature girls/women, even something typically male-dominated like farming/agriculture is like 50/50 while everything else seems to be 90+%. Anyway, just some ranting because I don't think I can understand why this is so popular, despite being so unusable. Granted, at best I would use it as an appetizer for proper content (like after listening to a good tune, looking for the full song or hearing/seeing some interesting tidbit and looking for more information). If people that talk aren't involved, it also rather reminds me of flash loops from days (more or less) gone by, just with terrible captions as an addition.