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Some of the metrics they judge are things that AMP basically implements for you, and are a pain to implement otherwise. Cumulative Layout Shift is one of those
by katzgrau 5y ago
Some of the metrics they judge are things that AMP basically implements for you, and are a pain to implement otherwise.
Cumulative Layout Shift is one of those things. Content blocks on the page need to have a fixed height, not one that is dynamic (which might happen with lazy-loaded content).
For some use cases, conditionally loading content (one of those being ads) becomes difficult/impossible if you're using a third party system and can't render server side.