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>Google will eventually ban any big enough ad vendor tinkering too much with delayed loading. Delayed/deferred loading is supposed to improve page performance
by filoleg 5y ago
>Google will eventually ban any big enough ad vendor tinkering too much with delayed loading.
Delayed/deferred loading is supposed to improve page performance metrics, not degrade them.
In light of this, I fail to see how you arrive at this conclusion after an article that essentially says that Google decided to de-prioritize AMP in search results and instead give top spots to well-performing websites regardless of whether they are AMP or not.
If anything, this move encourages delayed/deferred loading for all non-AMP websites, because that's one way to improve your website performance and get your search ranking higher.
- baybal2 5y agoI my experience google habitually bans just anything seemingly tinkering with ad loading code