This was the most interesting point in the article for me: "If your product is valuable, don’t dicker with a free model. Go for the subscription model straight

This was the most interesting point in the article for me: "If your product is valuable, don’t dicker with a free model. Go for the subscription model straightaway. Games publishers get away with this; everyone else seems to have stopped trying. When Hong asked the hundred of so people in the room how many of them used a subscription model, you could hear the unmistakable din of crickets...seriously."