I don't think what you're looking for is sales, but rather marketing. But if I'm wrong and you really are looking for sales, I learned a lot at what was basical

I don't think what you're looking for is sales, but rather marketing. But if I'm wrong and you really are looking for sales, I learned a lot at what was basically a "hard selling" course. It was 3 days, the audience was basically people selling IT projects, but the background of the teacher and the roleplay we did was much more mundane - think selling cars, phones, that sort of 'sleazy' hard selling. I'm not saying you should actually employ those tactics in the end, but I did learn a lot - about cold openings, parrying objections, script-based interactions, ... You may just learn you're not cut out for it, but it'll help you a lot understanding sales guys if you decide to hire any later on. Mine was pricey - I didn't pay for it myself but I think it was e2500 per person and that was 10-ish years ago. On the other hand, how could I have trusted a teacher who couldn't sell himself to a purchasing department?