And thanks for your thanks - and also such great advice! :-D A lifetime payment is the solution, with an appropriate price bump of course. I'm now hearing com

And thanks for your thanks - and also such great advice! :-D A lifetime payment is the solution, with an appropriate price bump of course. I'm now hearing comments like yours a lot, I think I might give this a try this weekend. You should have allowed them to keep using the service for free. You know what, you are totally right. I hadn't thought of it that way, and if I do something similar in future, I'll take the same point of view. Do contact the users, ask them why they are leaving. I'm right now figuring out a nice email with a "don't worry, this is the only email you'll ever receive from me" bit in it, to send to the relevant users. I think I'm being silly by not having contacted previous users about this. Thanks once again for the awesome advice!