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Got it — the difference between Volument’s localStorage and GA’s cookie is the “identifying” aspect of the latter.
by jakelazaroff 5y ago
Got it — the difference between Volument’s localStorage and GA’s cookie is the “identifying” aspect of the latter.
- tipiirai 5y agoExactly. GA uses identifying cookie so a consent is needed outside Europe too as per CCPA and others. Moreover you must explicitly ask for permission to identify the visitor and explain why you do it.