Marketing has a lot of facets. One of the things which has happened was that goods which were generic and mostly identical like flour and soap have gotten brand

Marketing has a lot of facets. One of the things which has happened was that goods which were generic and mostly identical like flour and soap have gotten brand names and all kinds of artificial distinctions invented. That didn't help mankind. A lot of marketing is simply based on exploiting people's feelings and encouraging them to desire something they don't really need.