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This is the same thing that happens to so many companies, and I blame Wall Street, and the growth at all costs mentality. We all know rationally that continuous
by tails4e 5y ago
This is the same thing that happens to so many companies, and I blame Wall Street, and the growth at all costs mentality. We all know rationally that continuous growth is impossible, yet its what wallstreet and bean counters demand. Cadburys chocolate, used to be lovely, yet now its been cheapened. I'd love to see how much the new formula saves, and I'd bet it's not huge, but I buy a lot less because of it. Nett loss long term, but short term gain for a few quarters I'm sure. Why isn't being profitable, and sustainable behaviour rewarded? It's because volatility drives wall street, so they force companies to act for short term gains and effectively, irrationally.
- alblue 5y agoCadbury’s chocolate used to be a British company (having started in the Bourneville area of Birmingham in the UK) but was taken over in 2010 by Kraft, the American makers of spray-on cheese from a deodorant bottle. The problem is that American chocolate is something of the worst in the world, and so there’s no doubt that the (cocoa) bean counters negatively affected the Cadbury brand and taste in order to shave off a few cents. https://www.bloomberg.com/graphics/2019-opinion-cadbury/ https://www.bloomberg.com/graphics/2019-opinion-cadbury/