I used to say that our customers were our biggest competitors. You have to execute 10x better and be ½ the price if you want them to buy your product rather tha

I used to say that our customers were our biggest competitors. You have to execute 10x better and be ½ the price if you want them to buy your product rather than replicate it. Or (better) you have to know something they don’t — and keep it to yourself.