3 ms·
> I'm not sure if there's a word for this other than "marketing", gentrification?
by SideburnsOfDoom 6y ago
> I'm not sure if there's a word for this other than "marketing",
gentrification?
- beaconstudios 6y agoExactly this - it's a remarketing of normal working class concepts to upper middle class hipsters so they can pretend to be authentic and salt-of-the-earth. All of the labels the parent listed are associated with hipsters for a reason.