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Why not? Obviously not in exactly the same sense but if there is a limited resource (attention from customers to solve their particular issue, and dollars dedic
by harperlee 5y ago
Why not? Obviously not in exactly the same sense but if there is a limited resource (attention from customers to solve their particular issue, and dollars dedicated to solving it), and a spectrum of solutions with niches for different clients, the analogy with space seems legit. And if there is a space of solutions and you are very close to another one, and you can only differenciate in price, you can say you are uncomfortably close to the other one. If moving away from the similar product to differenciate yourself makes you very quickly uncomfortably close to another product, then its crowded. Sounds very useful for discussion.
- dheera 5y agoIn many markets startups are very far from that being a limited resource. For many startups, to think that the market is a limited space (rather than an expandable balloon) is a big fallacy IMO.
- harperlee 5y agoYeah but then it’s not that the space analogy isn’t apt, it’s just it’s not crowded space. Space is a big thing, it holds entire galaxies :)